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Devil's Peak Lite tries to combine the idea of how to enjoy a good beer and at the same time take care of those who pay attention to its caloric value

Devil's Peak Lite is a well-known brand of beer producer in South Africa, which tries to combine the idea of how to enjoy a good beer and at the same time take care of those who pay attention to its caloric value.

They try to convince consumers not to be afraid to drink beer. Its Lite version contains less calories than, for example, an apple. Oneagency.one is behind the creative advertising.

Source: Devils Peak Beer Company

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